David McBee, Author at David McBee, Internet Marketing Speaker, Trainer and Consultant

How to Get Your Facebook Posts to Populate in the News Feed More Often

A few weeks ago, I wrote a piece called The Do’s and Don’ts of Business Facebook Pages for thinkingBIGGER Business Media Inc. The title speaks for itself and like a lot of what I write, it was pretty high level stuff. Most of it was pretty common sense. But since writing that piece, I’ve attended BOLO 2011, a great digital media conference with a huge focus on Social Media. That conference, combined with a great article from TechCrunch, and I’ve [...]

By David McBee|2012-05-02T15:24:11+00:00November 2nd, 2011|facebook for business, facebook marketing|3 Comments

Backlinks are Like References

Today's analogy compares resumes and references to websites and links. I'll translate afterwards, but something tells me you'll get it as we're going along. Scenario: You're conducting interviews and have two candidates who have applied for the job. They are both qualified and have excellent resumes. They are clean, well organized, use proper grammar and both candidates have previous experience that is relevant to the position for which you are hiring. They both seem equally qualified and capable to do [...]

By David McBee|2011-10-18T15:54:00+00:00October 18th, 2011|backlinks, offsite seo|3 Comments

Google BLOOP and other Silly Google Terms

Ever talked to someone about SEO and they started throwing around terms that made no sense to you? I know I'm guilty of it. I'll say something like, "That backlink will give you some really good Google Juice," before I realize that the person I'm talking to hasn't the slightest idea of what I mean by that. So in today's post, I'm going to provide brief explanations of some of these terms. If you want a meatier, more in depth [...]

By David McBee|2011-10-13T14:33:00+00:00October 13th, 2011|anchor text, backlinks, link building, offsite seo, Uncategorized|2 Comments

Anchor Text Strategies for Backlinks

I talk to people every single day about anchor text and I am constantly surprised by how much peoples’ opinions differ on the subject. Most are basing their opinions on what they've read on blogs from 2009 and 2010. Others have had personal experience with running campaigns and know what works and what doesn't. In my role, I read as much as I can to stay up to date on the subject. But more importantly, I see the real live [...]

By David McBee|2012-05-22T18:27:26+00:00October 13th, 2011|anchor text, backlinks, link building, offsite seo, Uncategorized|4 Comments

A List of Different Kinds of Backlinks

I was recently talking with a business owner who was all about do-it-yourself-SEO. He’s gotten his website to rank on page one for several of his local keywords, but I’m suspicious that his competitors didn’t have a whole lot going on in the SEO department. So even his part-time SEO efforts as a hobby were more than effective enough to get him where he wanted to be. One of the topics we discussed was links. He knew that links are [...]

By David McBee|2011-10-05T18:11:00+00:00October 5th, 2011|backlinks, offsite seo, seo|10 Comments

Exact Match Anchor Text & Partial Match Anchor Text

I couldn't have said this better myself, so I'm simply posting an excerpt from the (GREAT) article:“Beyond Exact Match Anchor Text To Next Generation Link Signals – Whiteboard Friday” September 8, 2011 – Posted by Cyrus Shepard on SEOmoz.com.We love exact match anchor text! It's the Holy Grail of links that make our rankings soar - or does it? Many SEOs predict Google will continue to devalue exact match anchors as their algorithm evolves in the age of Panda. We've [...]

By David McBee|2011-09-09T18:57:00+00:00September 9th, 2011|link building, links|1 Comment

Online Reputation Management Explained

So, you just Googled your business name and saw something there that didn’t please you. What was it? RipOffReport.com, ComplaintsBoard.com, Scamfound.com, or maybe just some negative reviews on Yelp or some other reputation site. What to do? What to do? First of all, is it a big deal? YES! In a recent survey performed by Cone, a brand marketing agency, results show that 80% of those interviewed have changed their purchase decision based upon a bad review they read, up [...]

By David McBee|2011-09-07T21:37:00+00:00September 7th, 2011|backlinks, online reputation management, orm|3 Comments

Looking at SEO before building a website

I just got a call from a friend who knew I “have something to do with websites and Google, right?” :) She asked if I would help her out with something. She then proceeded to tell me that her web designer wasn’t making her very happy. Apparently, he had completed her website, gotten his final payment, and was no longer returning her calls. She was frustrated because she wasn’t able to find her website on the first page of Google [...]

By David McBee|2011-09-01T21:49:00+00:00September 1st, 2011|seo|Comments Off

The Do’s and Don’ts of Business Facebook Pages

Using Facebook for your business is a great way to get your business noticed without spending a fortune. Don’t think of it as “one more place you have to advertise” because it really can be fun and easy. By keeping your Facebook page current and informative, your business can create a great online presence in conjunction with your website. Do's Showcase your business by creating a great Facebook page. Your Facebook page is just as important as your website. Make [...]

By David McBee|2011-07-25T20:47:00+00:00July 25th, 2011|facebook marketing|8 Comments

Some Handy Tools for the DIY Internet Marketer

You know what's cool about the internet? There's so much cool stuff available for business owners who are looking to learn more about Internet Marketing. You know what's not cool? There's SO MUCH cool stuff available, that sometimes it's difficult to know where to start. So in order to help out the DIY (do it yourself) Internet Marketer, I've put together this list of great tools that will help you with everything from SEO and SEM to Social Media and [...]

By David McBee|2012-08-28T16:25:56+00:00July 13th, 2011|seo|2 Comments

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