The Infographic Infographic
Need an infographic created? Need to get your infographic promoted for the best possible link bait? Need to promote your infographic via social channels? I can help with that. :) David McBee
Planning Your Internet Marketing Budget
"What should my internet marketing budget be?" This is a question I hear a lot. But it's the wrong question to ask. "Should I invest in Sponsored Links (Pay-Per-Click Advertising), SEO (Search Engine Optimization), or Social Media?" Also not the right question. The right question to ask might be, "How should I invest in internet marketing?" The answer, of course, is different for everyone. But the big picture answer might look something like, "Invest in the channels that provide a [...]
Two Good Reasons to Use Google+
Google is taking on Facebook with Google+. And for the most part, they're doing pretty well. What did they get, like a million users in five minutes or something like that? The problem is, a lot of folks are signing up for the obligatory account and then not really taking advantage of it. And why should they? Except for CIRCLES, it's pretty much the same thing as Facebook (to the average user, at least.) I would argue that if all [...]
All About Anchor Text: Whiteboard Friday
Normally I would just tweet the link to a good article about SEO or link building, but this one is so in line with what I teach about ANCHOR TEXT, I felt it was worth putting here on the blog. I've linked to the original article so that you can view the full transcript of the video.
Online Video for a Little SEO Juice, But Mostly Just for Fun
Google kinda loves three things these days. Links, fresh content and video. I could go on and on about the importance of video and how much Google's bots seem to favor pages with video, but I'd rather just show you the video I recently commissioned. (For less than $50) It's a little silly and cheesy, but hey, so am I. :) [youtube http://www.youtube.com/watch?v=cjPlF7beBgM&w=560&h=315]
LINK WHEELS – The Little Strategy That Works Big
UPDATE November 2012: Since the Panda and Penguin updates, Link Wheels are more scrutinized than in the past. In order for a link wheel to work, it must be packed with high quality, relevant, original content. In other words, it takes a lot more time and effort for this strategy to be effective. -------------------------------------------------------- If I thought anyone would hear me, I would climb to the top of the tallest building and shout the praises of this internet strategy to [...]
An Index of Common SEO and Internet Marketing Terms
301 Redirect - Method of redirecting an old webpage to a new location. More simply, to display another web page for the web address that you are trying to visit. A 301 redirect tells search engines that the move is permanent (as opposed to temporary) and gives full domain authority to the new other URL. 404 error - File not found. The server was unable to locate the URL. Above the Fold - A term traditionally used to describe the [...]
Attention to Those Looking to Outsource Link Building
I just found a link building service that provides link building for only $100/mo. For that you get the following: To target 1 keyword/month 250 directory submissions 100 social bookmarks 50 article marketing (articles) A 5-link wheel 5 blog comments 2 blog posts. ~~~~~ Deep breath ~~~~~~ I’m sorry, does this sound too good to be true to anyone else? Even if you just take the 50 article marketing articles, wouldn’t you suspect that this one article is probably being [...]
Google’s Freshness Update – PROOF (Kansas City Search Engine Marketing)
I rank well for the keyword: David McBee. I have ever since learning about SEO and making an effort to make sure my website always shows up whenever anyone looks for me specifically. But what about other keywords? Truth is, I never tried that hard. Ranking nationally for keywords like: search engine marketing, SEO, even link building (which I write a lot about) is a pretty tall order. I'm up against hundreds of other SEO professionals and SEO companies who [...]
Kansas City Search Engine Marketing
Do you have any idea how much free information is available to people looking to improve their Search Engine Marketing campaigns? The fact that you read this blog says something about the fact that you do. You understand that blogs are a valuable resource for learning strategic do-it-yourself internet marketing. And in fact, I hope you've picked up a few tips from me here on my blog. But did you also know that there are groups of people in SEM [...]