Forget about Search Engine Optimization

I remember the very first time I discovered how to make a website rank on page one of the search engines. It was 2005ish and I was selling online business profile pages for the yellow pages company I worked for. These profile pages were simple, template pages that...

Targeted Display without Google’s Search Data

Google is the king of search. Right? I think most people would agree with that statement. What if I told you that Google may be the king of search, but may not be the king of search data? Consider the following. Unlike Yahoo’s “life engine” or other sites that want...